Precision Design of Hazleton developed and launched a new, mobile-responsive website for Hazleton Public Transit (HPT) which features easy access to the transportation department’s weekday and weekend bus schedules as well as a new mobile app called “Where’s My Bus.” To view the website, visit www.ridehpt.com.
HPT’s website features the “Where’s My Bus” app which is also known as myStop. It allows riders to select one of HPT’s scheduled bus routes and determine where the bus is at that moment along the route. The new website also provides efficient access to schedules and maps for the department’s 14 regular bus routes. The responsive design of the website enables people to view bus schedules that are optimized individually for both mobile and desktop viewing.
The website offers information in English and Spanish about the department’s services, bus fares and rider information. The services page educates riders about HPT’s fixed route services and demand-response service option for people with disabilities. A fares section shows riders the current cost to ride the bus and provides prices for individual bus trips as well as the 10-ride and 20-ride ticket packages.
A riders guide section gives patrons information about how to catch the bus, how to pay for the bus, how to get off the bus and how to transfer to a different bus route during their trip. An advertising section provides prices, sizes and exact location information for HPT’s full bus, king size, queen size, rear and interior display bus advertising options and information on advertising on the interior and exterior walls of its bus shelters.
Let’s just take a moment and reflect. Do you use a mobile device to view online content? Chances are, yes. Now, do you ever look at a company’s website on your cell phone? According to statistics, your answer will be yes. Are you reading this on a mobile phone? Chances again are yes. Now, should your website be designed and functioning for mobile? This can be answered with three letters, YES!
Below, we will talk a little about the different ways a website can be designed for mobile (Responsive & Dynamic Serving) and why mobile has changed from an option to a prerequisite to your business’ success.
Poly Plastic Products Inc. and Sigma Specialty Films, with manufacturing facilities in Delano, Pennsylvania, and Marshville, North Carolina, have awarded a website development contract to Precision Design.
The company is looking to Precision Design to completely redesign its website using the latest technology to make the company’s presence on the internet optimized for viewing on multiple platforms, including tablets and smartphones.
Sigma Specialty Films are leaders in the manufacture of institutional can liners, industrial bags and machineable packaging films including laminating and converting products.
The company has been supplying the needs of janitorial, food service and hospitality supply distribution services east of the Mississippi for more than 60 years.
The Schuylkill Economic Development Corporation (SEDCO) has retained Precision Design for the development of a new, responsive, website to promote the agency’s economic development efforts within the Interstate 80, 81 and 78 corridors in central and eastern Pennsylvania.
SEDCO is a community-based, private, not-for-profit organization with more than 60 years of experience in assisting companies to locate or expand their operations here.
“Our firm has completed numerous projects for economic development corporations throughout Northeastern Pennsylvania and we are excited to be redeveloping the SEDCO website so it will be modern and present the information in a logical manner whether the viewer is using a computer, iPad, iPhone or other mobile device,” said David C. Haupt, Precision Design’s president.
“The Foundation has looked to Precision Design’s expertise to expand our communication and public relations, and the agency has been generous with its time and talent to help us promote the good things we are doing for the people of our communities,” said Gary F. Lamont, Foundation president.
Precision Design has won two Bronze awards in the 34th annual Telly Awards, a video production competition that received more than 12,000 entries from all 50 states and numerous countries spanning five continents.
Precision Design created the award-winning television and web advertising campaign for Carrato Surgical Associates of Hazleton. The agency received a bronze award for its testimonial campaign featuring videos of five patients of Dr. Anthony Carrato. The other award winner was a piece titled “Jessica’s Story,” in which Jessica Rodriguez, pregnant with twins, told her story of bleeding internally from an ectopic pregnancy and how Dr. Carrato saved her life and her surviving twin’s life.
Precision Design was chosen by the Hazleton Area Public Library to coordinate the announcement of its “Renewing a Classic” capital campaign, which aims to raise $1.3 million. As part of the contract, Precision Design also created marketing materials for the library’s campaign.
The materials included a 12-page campaign image book as well as pledge cards and envelopes. Agency staff worked with library and campaign officials to write the book’s text, which included an introductory letter from the campaign’s chairman, an explanation of need, information on the library’s branches, the library’s history, testimonials from frequent library users on the importance of libraries and a call to action with information on how to donate.
Precision Design has been awarded a contract to develop a regional identity and marketing materials for the Northeast Pennsylvania Business Education Workforce Partnership Transformation Initiative.
CAN DO, Greater Hazleton’s economic development agency and Precision Design client, recently received awards from a multi-state group for six of its marketing publications released in 2009.
The Northeastern Economic Developers Association (NEDA) presented CAN DO representatives with one Best of Class/Superior, one Excellent, and four Merit awards in the 2009 NEDA Literature & Promotions Competition.
“NEDA’s Literature & Promotions Awards recognize the very best – and most effective – communications work in our profession. The staff of CAN DO may be justifiably proud that your work has met the test of their colleagues and competitors from throughout the Northeast,” said Eric Anderson, executive director of NEDA.
Precision Design won five awards for some of its 2008 work in the most recent Northeast Pennsylvania Advertising Club ADDY Awards competition.