• Graphic Design

    Graphic design is a critical piece of all your marketing efforts. From your logo to your publications, reports, letterhead and more, cutting-edge graphic design will set your apart in your field.
    Our graphic artists are ready to tackle your next design project
    .
    Read More
  • Graphic Design

    Many clients are investing in "Search Engine Optimization." It's a great way to help ensure your website shows up when someone does a search for a certain keyword or phrase.
    Let Precision Design explain the ins and outs of SEO and how it can help you beat your competition.
    Read More
  • SEO Search Engine Opimization

    A great rule is that you want to be where your customers hang out. For most people these days, it's social media – that's FaceBook, Twitter, Pinterest, YouTube and many other similar places.
    We can help you get started... or take over management of your current social marketing efforts.
    Read More
  • Social Marketing via FaceBook, Twitter and LinkedIn

    Marketing is a key component of your business. Although we do a lot of digital marketing these days, we firmly believe in the power of guerrilla-style, old school marketing that is still cost effective and efficient.
    Contact us to
    see how we can ignite your marketing.
    Read More
  • 1
  • 2
  • 3
  • 4

Online Advertising

Imagine telling your local newspaper that you want to advertise with them, but only pay when somebody actually comes into your store or calls because of that advertisement.

goolge-adSurprisingly, that's how online advertising works.

With "pay per click" advertising from Google, Bing or Yahoo, your ad is shown to web surfers many times for free, but you only pay if and when they click on it and come to your web site.

And the rate is determined in an "auction"-type process where you only pay as much as your competition wants to pay, too.

Precision Design can create a Google AdWords campaign for your business or organization that reaches a selected audience of Internet surfers, using highly targeted keywords that will help narrow and refine your advertisement's reach.

You don't need to have a huge budget to buy online advertising... often, ads cost as little as 25 cents a click. Of course, competitive search phrases such as "personal injury attorney" may cost many dollars.

Your advertisement would show up at the top of, or on the right side of, a Google search engine results page, based on which keywords you purchased. For example, if you operated a bicycle shop in Alexandria, VA, you might buy the phrase "bicycles Alexandria" so that web surfers would see your ad when they performed that search.

You are charged only when a user clicks on the ad, not when they see it.

Choosing the best keywords, writing the most effective advertisements, and managing the online campaign is where Precision Design can help you. (We can also help ensure that when a user clicks on your ad, that they are taken to a professionally designed web site that generates sales.)

Contact Precision Design today to see how we can help create and manage a pay-per-click advertising campaign to improve your web site's traffic and increase your profitability.

Call 570-455-3533 to learn how we can help.